Acne and breakout treatment
Many consumers specifically bought this product to address active acne, blemishes, and to prevent breakouts. Multiple reviews mention using it as a targeted treatment for teenage or persistent acne-prone skin.
Blackhead and pore refinement
A dominant purchase driver was concern about blackheads, whiteheads, and enlarged pores, particularly on the nose and chin. Consumers sought a product with proven exfoliating action to visibly reduce these concerns.
Repurchase by loyal customers
Numerous reviews indicate repeat purchases after initial positive results, with some customers reporting 5+ repurchases. This loyalty suggests strong efficacy perception and satisfaction.
Influencer and word-of-mouth recommendations
Several reviews explicitly cite YouTubers, friends, and social recommendations as the reason for purchase, indicating significant influence from Korean beauty communities.
Price and value perception
Consumers cited the product's affordability compared to competitor exfoliating pads and the value of 55 sheets per pack as a purchase incentive.