Influencer & Social Proof
Multiple consumers bought it after influencers or friends recommended it on Instagram and social media. This is the single largest driver of purchase across reviews.
Trial Size Affordability
The 50ml size is frequently cited as a reason for purchase—buyers appreciate the lower price point for testing before committing to larger sizes.
Repurchase & Line Loyalty
Several consumers repurchased the product or bought it as part of LBB brand line usage, indicating satisfaction and established trust with the brand.
Anti-Blemish & Brightening Claims
Consumers bought it specifically for dark spots, post-acne marks, and skin brightening, attracted by the product's marketed anti-melanin benefit.
Gift & Family Use
A minority of purchases were made as gifts for mothers or family members, with positive feedback from recipients regarding hydration and firmness benefits.