Slugging
What is Slugging?
Sealing the final skincare step under a heavy occlusive overnight. A consumer-led trend that turned petrolatum-based balms into a category, and a useful way to position an inexpensive occlusive product at a premium price without reformulating anything.
At a glance
- Category
- Marketing & claims
- Also known as
- 슬러깅
- Korean term
- 슬러깅
- Last reviewed
- July 23, 2026
Related terms
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