Dark spot and brightening claims
Multiple consumers specifically purchased this product for its marketed toning and spot-fading properties, with some noting they bought the full set to target pigmentation concerns.
Brand loyalty and product ecosystem
Several reviewers purchased because they already use other VT products successfully and wanted to complete the routine, mentioning synergistic effects when combined with VT essences or serums.
Influencer and content creator recommendations
At least one purchase was directly driven by a director's (Director Pihyunjung) recommendation, and multiple reviews mention YouTube-based purchasing decisions.
Suitability for oily/dehydrated skin
Consumers with combination skin types specifically sought this cream for its lighter texture compared to traditional heavy moisturizers.
Seasonal and gift-giving appeal
Several purchases were motivated by the product's suitability as a summer cream or as a gift item, noting ease of application and functional claims.