Value and quantity
Consumers frequently cite the large 320-count package and low price as primary reasons for purchase, with many describing it as excellent 'bang for your buck' and worthy of bulk stocking.
Repurchase loyalty
Multiple reviewers mention buying the product 10+ times, indicating strong repeat purchase behavior driven by consistent satisfaction and trust in the brand.
Gentle skincare alternative
Buyers specifically chose this product to replace other cotton pads that caused irritation, seeking a gentler option for sensitive facial application during cleansing routines.
Influencer/brand reputation
Some references to brand familiarity and comparison with Filimilli products suggest awareness through Korean beauty community channels and established market presence.