Influencer Recommendation (LeoJ & Rayzeo)
The overwhelming majority of purchases cite YouTuber LeoJ's endorsement, with multiple reviewers mentioning they hesitated due to price but bought specifically because of his trusted recommendation. The product's availability at Olive Young coincided with surge in purchases from his viewers.
Sensitive & Irritation-Prone Skin Needs
Consumers with reactive, dry, and heat-prone skin actively sought this product for its calming and soothing properties, particularly those experiencing post-cleanse heat and redness.
Repurchase & Brand Loyalty
Several reviews indicate ongoing use and satisfaction, suggesting repeat purchase intent and established trust in the LASSIE'EL/LACIEL brand.