Brand trust and reputation
Many buyers cite loving other Abib products (sheet masks, other patches) and trusting the brand's gentle, sensitive-skin-friendly formulations before buying this patch.
Word-of-mouth and online buzz
Multiple reviewers say they purchased because the product was 'everywhere,' had many good reviews, or was recommended by friends, family, or even AI tools.
Repurchase and loyalty
A large share of reviews explicitly mention this being their 2nd, 3rd, or ongoing repurchase, indicating strong repeat-buy behavior once tried.
Gifting
Several reviewers bought the product as a gift for mothers or friends, citing its hydrating and de-puffing reputation as a safe gift choice.
Perceived value and promotions
Some buyers mention purchasing during sales/coupons or citing good value for money and cost-effectiveness relative to other eye patches.