— · Serum
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4.7
49 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Influencer & Celebrity Endorsement
Multiple buyers discovered the product through YouTube influencers (specifically mentioned: Yohane Kojima), driving initial purchases and repeat buying behavior.
Targeted Neck Concern Solution
Consumers specifically sought a product addressing neck wrinkles and skin laxity, with many noting this was their first dedicated neck care investment as they aged.
Promotional Pricing
Several reviews cite attractive sale prices and promotional discounts as key purchase drivers, with at least one buyer stating they repurchase mainly due to good pricing despite uncertain efficacy.
Gift-Giving Purpose
At least one buyer purchased the product as a gift for someone else, and the recipient reported satisfaction.
Repurchase & Brand Trust
Multiple users explicitly mention second or subsequent purchases, indicating growing confidence in the product despite some expressing lingering doubts about long-term effects.
How they use it
Frequent Neck Application
Most users apply the serum directly to the neck area, with frequency ranging from 3 times per week to daily use, depending on skin sensitivity tolerance.
Evening Routine Integration
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
One user mentions using it every night as part of their nighttime skincare routine, suggesting it fits into established evening regimens.
Combination with Other Products
Several users layer this product with other neck creams or use it alongside complementary treatments, including use with a beauty device.
Small Amount Application
One experienced user recommends applying only small amounts to avoid irritation, suggesting conservative dispensing is optimal.
Requirement for Clean Skin
One user notes they must apply to clean neck skin, limiting convenience and frequency of application.
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