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4.8
18 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Influencer Recommendation
Several consumers discovered and purchased the product after watching influencers promote Dr. Groot scalp care and treatments on social media platforms.
Brand Loyalty/Product Line Extension
Existing Dr. Groot users purchased this as a replacement or upgrade, having previously used the brand's green scalp scaling products that were discontinued.
Home Convenience
Consumers chose this product for its ability to deliver quick, salon-like scalp treatments at home without requiring significant time investment.
Repurchase Behavior
Multiple reviewers indicated they repurchased after initial satisfaction, demonstrating strong product satisfaction and intent to continue using it.
Ingredient/Formula Preference
Buyers preferred the water-based formula over granular or salt-based scalp scrubs due to perceived lower irritation potential.
How they use it
Frequency: 2-3 Times Weekly
Several users reported using the product multiple times per week as part of their regular scalp care routine.
Post-Wash Scalp Treatment
Consumers typically applied it on hair wash days, integrating it into their existing shower and hair care routine.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Short Application Time
The '10-second' claim resonated with users who appreciated the minimal time commitment required for application and treatment.
Oil Control Focus
Users applied it specifically to address oily scalp conditions and to reduce sebum buildup between washes.
