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4.5
16 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Ingredient & Brand Reputation
Consumers purchased the product based on trust in the HANYUL brand and positive reputation of the yuzu/yuja ingredient line, with some noting they were already using other HANYUL products and wanted to expand within the brand.
Dual Functionality (Makeup Removal + Exfoliation)
Multiple buyers were attracted to the combined cleansing and peeling benefits, seeking an all-in-one product to streamline their routine and reduce the need for separate exfoliating products.
Repurchase After Trial
Several consumers reported buying the full-size product after trying a sample or traveling size, indicating strong product satisfaction and trial-to-purchase conversion potential.
Skin Brightening Claims
Buyers were motivated by the promise of improved skin tone and luminosity, with reviews mentioning dull skin as a trigger for purchase.
Scent Appeal
The yuzu fragrance was a notable purchasing driver, with multiple reviewers highlighting that they specifically chose this product because of the pleasant citrus scent.
How they use it
Weekly Exfoliation Treatment
Most satisfied users employed this as a once-weekly or occasional treatment product rather than daily cleanser, using it specifically to remove dead skin cells and maintain skin clarity.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Makeup Removal Step
Consumers integrated it into their evening cleansing routine as the first step to dissolve makeup, sometimes followed by water-based cleansers (though some note this is not required).
Anhydrous Application (No Water)
Reviewers noted the product must be applied to dry skin without water to be most effective, with one explicitly stating this requirement.
Gentle Application Technique
Users emphasize careful, gentle application despite the product's peeling properties, suggesting it requires mindful use to avoid irritation even for tolerant skin.