Companion to LABO-H shampoo
Many buyers purchase this treatment specifically to pair with the LABO-H shampoo they already use and love, seeking a matching routine for consistent results.
Hair loss / thinning concerns
A large share of reviewers cite hair fall, thinning, or scalp health issues (including for spouses, parents, or children) as their reason for buying, hoping for anti-hair-loss benefits.
Repurchase / brand loyalty
Numerous reviewers mention this is their 2nd, 3rd, 6th, or even 10th repurchase, indicating strong satisfaction driving repeat buying behavior.
Scalp-safe formula appeal
Reviewers are drawn to the unique selling point that this treatment can be applied directly to the scalp (unlike typical conditioners), appealing to those wanting simplified all-in-one scalp and hair care.
Recommendation / reputation
Some buyers cite it being 'highly recommended' or well known in Korean beauty circles, or purchased after seeing positive word of mouth or influencer/blog mentions.