— · Moisturizer
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4.8
233 reviews
Rating breakdown
Why consumers buy
Viral/influencer hype
Multiple reviewers mention buying because of K-pop idol recommendations, YouTuber endorsements, or general 'hype' and viral buzz around the product.
Repurchase loyalty
A large number of reviews explicitly note this is their 2nd, 3rd, or umpteenth repurchase, indicating strong brand/product loyalty once tried.
Suitability for sensitive/acne-prone skin
Buyers with sensitive or acne-prone skin sought it out specifically for its reputation as gentle and non-irritating, often after struggling with other moisturizers.
Ingredient reputation (squalane, non-comedogenic)
Reviewers cite the 15% squalane content and non-comedogenic claims as reasons for trying it, especially those seeking lightweight hydration without clogged pores.
Value of the special set
Several reviews mention the special set (full size plus travel/mini size) as offering good value, convenience for travel, and appeal during sales/promotions.
How they use it
Pre-makeup primer step
Widely used as the last skincare step before makeup or sunscreen, valued for sitting well under foundation without pilling for most users.
Morning and/or night use
Used both AM and PM, with some reviewers reserving it for night due to a slightly heavier/shinier finish, and others using it daily year-round.
Small amount application
Many note a little goes a long way, applying a thin or blueberry-sized amount for face and sometimes neck.
Layering with other products
Frequently layered under or over serums, other creams (e.g., Illiyoon), or after retinol/tretinoin for added moisture and barrier support.
Seasonal flexibility
Used across all seasons, though some find it ideal for summer as a lighter option while others rely on it as sufficient hydration through winter.
