Brand loyalty and product line expansion
Many consumers already own other REJURAN products (toners, ampoules, serums) and purchased these pads as a natural extension of their existing skincare routine, citing trust in the brand's efficacy.
Double-set promotions and sale pricing
Numerous reviews specifically mention buying during OlivYoung sales, 1+1 events, and coupon opportunities, indicating price-driven purchasing and bulk stockpiling when discounts are available.
Influencer and social media discovery
Consumers mention YouTubers (e.g., 'Yurihada') and seeing the product trending on platforms, suggesting organic word-of-mouth and influencer recommendations drive trial purchases.
Sampling and prior use experience
Several reviewers note they received samples first, loved the product, and then purchased the full size, demonstrating the power of trial in conversion.
Reputation for pore care and hydration
The product's positioning as a pore-tightening solution featuring PDRN ingredient attracts consumers specifically seeking to address large pores and achieve plumping hydration.