Brand trust in COSRX
Many reviewers cite general trust in the COSRX brand and its skincare line as a reason for purchase, often mentioning they 'love the entire Cosrx line' or already use other COSRX products.
Peptide ingredient reputation
Consumers were drawn to the 6-peptide complex specifically, with several saying they wanted to try a 'peptide serum' after hearing about its efficacy for firmness and glow.
Influencer/YouTuber recommendation
A notable number of reviews (especially Korean and Japanese) mention purchasing after seeing YouTubers, bloggers, or dermatologists recommend the product.
Repurchase/loyalty
Many reviewers are on their 2nd, 3rd, or even multiple bottles, explicitly stating they stock up so they 'never run out,' showing strong repeat-purchase behavior.
Value for size/price
The large 150mL size combined with a low required dose per use (1-2 pumps) is frequently cited as offering good value and long-lasting supply.