Repeat/loyalty purchase
Many reviewers explicitly state this is their 2nd-5th+ repurchase and describe it as a 'holy grail' or 'life saver' they restock regularly.
Word-of-mouth and influencer/social media buzz
Several buyers cite YouTube, Instagram, or TikTok videos and friend recommendations as the reason they decided to try the product despite initial skepticism about 'hype'.
Gentler alternative to peel-off strips
Buyers with sensitive or dry skin, or who had overused strips like Biore/Mediheal, purchased this specifically because it uses a melt-and-lift method rather than a harsh adhesive rip.
Promotions and bundle sets
Multiple Japanese and Korean reviewers mention buying because of a sale or special box set, and comparing price favorably to competitors like Mediheal or CNP.
Family/partner use
A number of reviewers bought it for spouses, boyfriends, daughters, or parents who also struggle with nose blackheads, suggesting broader household appeal beyond a single user.