— · Moisturizer
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4.9
47 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Brand Loyalty & Repurchase
Multiple reviewers are repeat customers who have been using this cream for years, with several mentioning they automatically repurchase due to consistent satisfaction with Innisfree products.
Double Pack Value
The 50ml double pack offers significant affordability advantage; several buyers explicitly mention purchasing the bundle for its cost-effectiveness compared to single units.
Ingredient Reputation & Green Tea Appeal
Green tea is recognized as a beneficial skincare ingredient; some customers initially hesitated due to green tea concerns but were pleasantly surprised by the actual performance.
Gift Purchases
Reviewers mention buying for family members (mothers, parents) who they know will appreciate a gentle, effective moisturizer, indicating strong word-of-mouth gifting appeal.
Social Media & Influencer Influence
At least one reviewer mentions watching a video (attributed to an influencer) before purchasing, suggesting social platform marketing drive conversions.
How they use it
Year-Round Daily Routine Step
Consumers use this as a primary moisturizer in their daily routine, with multiple mentions of all-season suitability and consistent daily application.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Pre-Makeup Base Layer
Several reviewers apply it as a base before makeup, noting it works well under foundation without interfering with makeup application or wear.
Light Application in Summer
During warmer months, users reduce application amount or frequency to avoid excessive heaviness while maintaining hydration benefits.
Post-Procedure Sensitive Skin Care
Consumers with laser-treated or irritated skin use this as a gentle option post-treatment, applying it carefully during healing periods.
Layering with Other Products
Some users mention this works well in multi-step routines; it absorbs adequately and does not create barriers for subsequent products.
