Social media / viral hype
Many buyers say they purchased after seeing the product go viral on TikTok/Instagram or being recommended by friends and influencers.
Repurchase loyalty
A large share of reviews are explicit repurchases (2nd-5th bottle), indicating strong retention once customers try the 100 strength.
Entry point to stronger needle line
Reviewers often buy the 100 as a lower-intensity introduction before advancing to the 300 needle essence, using the bundled minis to test tolerance.
Bundle value/price promotion
Several reviewers cite the bonus 300 and PDRN minis and coupon/sale pricing as a key reason for purchase, calling it 'best value' or 'good deal with coupon'.
Ingredient/brand reputation (PDRN, VT)
Trust in VT as a brand and interest in PDRN ingredient technology drove purchases, with some buying to explore the full VT 'reedle' line.