Influencer Recommendation
Multiple reviews mention purchasing after seeing recommendations from content creators (e.g., 'スイカさんがおすすめしてたトナーパッド'), indicating strong social media-driven demand.
Repurchase & Brand Loyalty
Several reviewers explicitly state they have repurchased the product after previous use ('I used it a few years ago and bought it again'), demonstrating proven customer retention.
Efficacy & Gentle Formula
Consumers sought the product for its reputation as effective exfoliation without irritation ('non-irritating' feedback), attracting those with sensitive skin concerns.
Value & Large Format
The 70-pad count with notably large pad size offers perceived value; reviewers appreciate needing only one pad per application.