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4.8
57 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Influencer and content creator recommendation
Multiple reviews mention discovering the product on YouTube, TikTok, and through beauty influencers (including references to makeup artists and social media content), indicating strong organic reach through digital channels.
Repurchase and brand loyalty
Numerous reviews explicitly state 'リピート' (repurchase) or indicate customers are buying again after positive experiences, suggesting high repeat-purchase intent and customer satisfaction.
Gift-giving occasion
At least one review explicitly mentions buying as a gift with positive recipient feedback, indicating potential as a premium gift item in the Korean beauty market.
Ingredient and efficacy reputation
Consumers reference the product's calming and moisturizing properties spreading by word-of-mouth, with some mentioning the 'Cicaide' formulation and comparisons to other The Harnay products they already trust.
How they use it
Pre-makeup application step
Multiple reviewers spray the mist before applying makeup to prep skin, applying it several times and allowing absorption time, treating it as an essential first step in their routine.
Post-shower immediate hydration
Consumers spray the product immediately after showering while skin is still damp to lock in moisture, with some noting they keep bottles in the bathroom for convenience.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Seasonal and temperature-responsive use
Heavy emphasis on spring/autumn and winter use; consumers spray it during hot summer days for cooling relief, and several note year-round use with particular importance in colder seasons.
Throughout-the-day touch-ups
Reviewers use it mid-day for hydration boosts, during makeup wear for freshening, and whenever skin feels dehydrated, indicating flexibility as both a routine step and emergency hydration product.
Sensitive and acne-prone skin routine
Parents and teenagers with sensitive/reactive skin use it as a standalone calming step or layered with other products, suggesting it has become a staple for problematic skin types.