— · Moisturizer
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4.7
12 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Brand loyalty and product range completion
Multiple reviewers purchased this cream because they already use other SOME BY MI products (toner, serum, eye cream) and wanted to complete their routine with complementary items from the same trusted brand.
Glutathione ingredient reputation
At least one buyer was specifically drawn to this product because it contains glutathione, a prized brightening and antioxidant ingredient, and chose this product deliberately for that component.
Low expectations turned positive experience
One consumer purchased somewhat by accident without prior recommendation or hype but was pleasantly surprised by the results, suggesting organic discovery and word-of-mouth potential.
Brightening and anti-scarring efficacy
Consumers purchased based on the promise of brightening benefits and acne scar fading, with positive results validating that marketing claim across multiple reviews.
How they use it
Under-eye and facial cream application
At least one reviewer applies the cream specifically under the eyes, suggesting it serves a targeted treatment role in skincare routines beyond general facial use.
Integrated into multi-step K-beauty routines
Users layer this cream with other SOME BY MI products (toners and serums) within established skincare regimens, indicating it functions as part of a comprehensive routine rather than standalone.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Daily use with non-sticky finish
Reviewers note the product dries down without stickiness, implying daily application is feasible and suitable for both day and night use without texture concerns.
