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4.9
17 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Influencer recommendation
Multiple consumers mention discovering the product through influencer endorsements (specifically cited 'Arang's recommendation'), driving initial purchase decisions.
Gentle formula for sensitive skin
Consumers specifically sought out this product because of its reputation for being mild and non-irritating, making it suitable for sensitive or reactive skin types.
Repurchase loyalty
Several customers explicitly state they have purchased multiple times or intend to repurchase, indicating strong product satisfaction and habit formation.
Price value at promotional points
Consumers mention buying at good prices during sales, suggesting price sensitivity but willingness to purchase at discounted rates.
Convenience and ease-of-use
The product appeals to consumers seeking a simple, low-effort cleansing routine as an alternative to traditional multi-step makeup removal.
How they use it
Primary cleanser with supplementary eye makeup remover
Most consumers use it as their main cleansing product but acknowledge needing a separate eye/lip makeup remover for waterproof or heavy makeup.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Layered routine step
Some users incorporate it as a pre-step before cream and sunscreen, or use it in combination with other products rather than as a standalone solution.
Single-use occasions
One consumer mentions using it exclusively on days when full makeup removal feels burdensome, suggesting occasional rather than daily use for some buyers.
Year-round daily use
Reviewers describe using it consistently across seasons, with positive comments about the cool, refreshing feeling being pleasant in any weather.