— · Serum
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4.8
31 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Influencer and salon recommendations
Multiple reviews cite exposure through Korean makeup salons, TikTok, and beauty influencers as the primary driver for initial purchase and trial.
Jericho Rose line loyalty
Consumers reported purchasing this serum after positive experiences with other Jericho Rose products (toner, pads, mist), indicating successful cross-product conversion.
Repurchase after efficacy proof
Numerous 5-star reviews emphasize repeat purchases following visible skin improvements, particularly for hydration, firmness, and pore appearance.
Gift purchasing
At least one review mentions sending the product to family as a recurring gift every 2 months, suggesting strong personal satisfaction and gifting appeal.
Price and promotional offers
Consumers appreciated affordable pricing for an anti-aging serum and specific mentions of discount purchases during sales events.
How they use it
Morning skincare and makeup prep
Multiple reviews highlight use as a day serum before makeup application, with specific praise for not causing makeup to slip or crease.
Multi-step routine integration
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Several consumers use this as part of a complete Jericho Rose line (toner, pads, serum, sometimes creams) or layer it with other products.
Seasonal sensitive skin care
Reviewers note using it specifically during seasonal transitions and when skin is reactive or compromised, appreciating its gentle calming effect.
Daily to alternating frequency
While some use it daily, at least one sensitive-skin user recommends alternating with other serums rather than daily application to avoid irritation.
Layering with cream or other serums
Reviews mention combining the serum with moisturizing creams or other serums to enhance hydration and minimize potential irritation on sensitive days.
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