— · Serum
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4.6
162 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Ingredient reputation and efficacy
Consumers purchased this product specifically for its 1% retinol concentration and squalane base, attracted by The Ordinary's scientific formulation and proven results in anti-aging and skin texture improvement mentioned across reviews.
Price advantage
Multiple reviewers highlighted purchasing this product because of its significantly lower cost compared to other retinol options available locally (e.g., Japan) or internationally, often combined with platform coupons and sales.
Repurchase loyalty
Numerous reviews indicate repeat purchases after initial success, with users mentioning this is their second, fifth, or long-term staple product they consistently reorder.
Influencer and social media recommendations
Several reviews explicitly mention buying based on YouTube dermatologist recommendations, TikTok trends, Instagram (SNS), and peer recommendations, indicating strong social proof driving purchases.
Brand trust and product authenticity
Consumers chose this product due to trust in The Ordinary brand's quality and composition, with some specifically mentioning confidence in purchasing from authorized retailers like Olive Young.
How they use it
Evening and night-time application only
The majority of reviews indicate this is used exclusively in nighttime skincare routines due to its oily texture and the requirement to avoid sun exposure with retinol products.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Low frequency dosing (every other day to weekly)
Users reported applying 1-3 times per week or every other day rather than daily, with many noting this frequency reduces irritation while maintaining efficacy; some recommend starting once weekly.
Minimal quantity required (2-3 drops)
Reviews consistently mention using only a small amount (1-3 drops) as the product spreads easily; users emphasize that less is more to avoid excessive oiliness and irritation.
Mixing with moisturizers and creams
Multiple reviewers dilute this product by mixing it with body lotion, facial cream, or other products to reduce irritation, particularly for sensitive skin or when first starting retinol.
Application to face, chest, neck, and body areas
Beyond facial use, consumers reported applying this to chest, neck, back, and body areas to address sun damage, wrinkles, and acne; some specifically warn against neck application.
![[Valen EDITION] S.NATURE Aqua Squalane Serum 50ml Refill Set (+Refill 50ml+Heart Mirror)](https://uyqluonbzsdnqiphtptj.supabase.co/storage/v1/render/image/public/product-images/c10691d4-6ef6-4940-a89c-22262f61963d/0401852262fd1efde98294dbbb4fa81ee4302344a6a269e926f4ed14fa96e7cd.jpg?width=360&resize=contain&quality=70)
