Ingredient & Brand Reputation
Consumers were drawn to the apple cider vinegar-based formula and Ariul's known efficacy in Korean cosmetics for cleansing and exfoliation.
Dual-Sided Design Innovation
The unique two-sided pad format (soft jelly side and textured side) attracted curious buyers looking for a novel cleansing experience.
Multi-Purpose Utility
Buyers purchased for versatile use including makeup removal, sunscreen cleansing on face/neck/arms, and as an exfoliating step in skincare routines.
Sensitive Skin Suitability
Consumers with sensitive and dry skin selected this product after reading reviews indicating it cleanses without irritation or excessive stripping.