Convenience and all-in-one formula
Consumers frequently cited the pre-saturated pads as a major purchase driver, eliminating the need to buy toner and cotton pads separately. Many specifically mentioned the product's versatility as both a hydrating toner and gentle exfoliator in one.
Ingredient reputation and formulation safety
Multiple reviews highlighted ingredient benefits such as barrier repair, soothing properties, and absence of alcohol and oil. The fungal acne-safe formulation was explicitly mentioned as a reason for purchase, including gift-giving to family members.
Viral or social proof from the liquid toner
Several reviewers mentioned purchasing after trying the original Swimming Pool Toner or noting its viral status, with some surprised the pad format hasn't gained equal attention.
Gentle and safe for sensitive skin
The product's reputation for being suitable for sensitive skin without irritation was a key purchase motivator for multiple consumers.
High saturation and product value
Reviewers noted the pads are fully saturated and one pad covers the entire face, making the 70-count package represent good value and longevity.