Value-driven 1+1 special set format
Numerous reviews explicitly cite the 1+1 (buy one get one) deal as a primary purchase driver, highlighting consumers' desire for larger quantities at discounted prices. The generous volume makes the cost-per-use highly attractive.
Propolis ingredient reputation
Multiple reviews mention propolis specifically and consumers indicate they are deliberately seeking propolis-based skincare products, viewing the ingredient as an efficacy indicator and reason to repurchase.
Word-of-mouth and in-store recommendations
One reviewer notes being introduced by a sales representative and calling it 'the best recommendation ever,' suggesting strong retail staff recommendations and positive peer reviews drive conversions.
Repurchase pattern based on efficacy
Several reviews indicate this is a repeat purchase or multi-unit family buy, with consumers describing loyalty to the product after initial positive results.