PDRN ingredient trend/curiosity
Many reviewers bought the cream specifically because they wanted to try PDRN (often described as salmon-derived and trending), citing curiosity about this 'hyped' active as their main purchase driver.
Award status and promotions
The product's '2025 Awards' badge, OliveYoung sales, and 1+1/bonus 10ml bundles were repeatedly cited as reasons for first-time purchase, with buyers explicitly mentioning buying because it was on sale or an award-winner.
Repeat purchase / holy grail status
A large share of reviews are explicit repurchases (second, third, even fourth-plus tube), with users calling it their 'daily moisturizer' or 'holy grail' they keep restocking.
Gifting
Several reviewers bought it as a present for mothers, friends, or family, noting recipients 'raved' about results, suggesting strong gift-market appeal.
Alternative to sold-out competitor products
Some buyers chose it as a substitute for Medicube or Aestura products that were frequently out of stock, comparing favorably in texture and moisture level.