Seasonal demand & heat relief
Multiple buyers purchased specifically for summer heat management and facial redness reduction, citing reviews and personal need for post-cleansing or post-exercise cooling.
Repurchase loyalty
Several reviewers explicitly stated they buy it repeatedly and have purchased it multiple times, indicating strong product satisfaction and habit formation.
Brand/ingredient trust
Consumers familiar with Cell Fusion C's mask pack line tried the cooling pad based on positive prior experience with the brand's formula.
Licensed character appeal & gifts
The Pingu collaboration and cute magnet bonus drove purchases, with some buyers citing the bonus gifts as a primary motivation.
Value for money
Reviewers noted good value and cost-effectiveness, especially for a 70-piece refill set, motivating bulk purchases.