Brand loyalty / repeat purchase
Many reviewers already used S.Nature's cream, serum, or ampoule and bought the toner because they trust the brand's other products, with several on their 3rd-5th+ repurchase.
Word-of-mouth and staff/influencer recommendation
Buyers cite recommendations from Olive Young staff, Korean friends, K-pop idols (e.g., Yeosang of ATEEZ), and online buzz calling it a top-ranked Korean toner.
Free gift / bundle value
The included 30mL gel cream and 'special set' bundling was repeatedly mentioned as a reason to buy, seen as good value for money.
Sensitive/acne-prone skin suitability
Reviewers with sensitive, acne-prone, or reactive skin purchased it specifically because it was described as low-irritation and calming.
Reviews and ratings
Several buyers stated they purchased after reading positive reviews or hearing it was a top-selling/number-1 toner in Korea.