— · Serum
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4.8
61 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Viral social media reputation and influencer recommendations
Multiple reviewers mention discovering the product through Instagram advertising, TikTok, and friend recommendations. Several explicitly state they purchased after seeing it used by influencers or hearing 'good things' about it online.
Repurchase and loyalty
Numerous buyers mention buying it again during sales, stockpiling refills, and using the product for 2–3 years. This indicates strong satisfaction and habit formation despite the premium price.
Promotional pricing and bundle offers
Customers frequently cite purchasing during sales events (oliveyoung promotions, 1+1 deals, refill bundles) as motivation. The set-with-refill bundle specifically appeals to committed users wanting value.
Pore-concern targeting
Many buyers explicitly state they purchased because the product is marketed as a pore-reducing serum and they have enlarged pores they wish to minimize.
Makeup primer functionality
A subset of buyers purchased specifically to use as a foundation mixing agent or makeup primer base, attracted by reviews praising its use in makeup routines.
How they use it
Morning skincare routine before makeup
The dominant usage pattern is applying the ampoule as a morning step before foundation and makeup. Many describe using it to prep skin for better makeup adhesion and finish.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Mixed with foundation for enhanced application
Numerous reviews describe mixing the ampoule directly with foundation to achieve better skin texture, glow, and makeup wear. This appears to be a popular secondary application method.
Consistent daily use for pore effects
Reviewers emphasize that visible pore-minimizing results require sustained, regular use over weeks to months. One user noted 3 years of consistent use.
Layering with other actives
One review mentions combining the ampoule successfully with other PDRN products in a layered morning routine, suggesting it plays well with complementary treatments.
Summer-preferred due to light texture
A few reviews note the very watery, fast-absorbing texture makes it especially suitable for warm-season use without feeling sticky or heavy.
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