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4.8
84 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Celebrity & Influencer Endorsement
Multiple reviews reference JENNIE and celebrity associations, with consumers specifically mentioning friends wearing them and wanting to replicate the look. This K-beauty influencer connection drives initial purchase intent among trend-conscious consumers.
Repurchase & Loyalty
Numerous reviews indicate heavy repeat purchasing ('5th time repurchasing,' 'dozens bought,' 'lashes of my life'). This suggests exceptional product-market fit and willingness to reorder despite premium pricing.
Beginner-Friendly Alternative to Full Strips
Several consumers explicitly state they chose these partial lashes because they're easier to apply than full-strip false lashes, making them accessible to first-time buyers and less experienced users.
Gift Giving
At least one review mentions purchasing as a gift for a friend's birthday, suggesting appeal as a beauty gift item with aesthetic packaging.
Variety & Bundle Value
Consumers appreciate promotional bundles that include bonus items (brown mascara, clear mascara, multiple lengths), creating perceived value and encouraging larger purchases.
How they use it
Daily Everyday Wear
Many reviews describe using these as a 'daily go-to' or 'everyday' product, indicating the Pure/Clear style is intended for casual, non-occasion-specific use. Consumers layer them under or over natural lashes depending on desired intensity.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Occasion Wear (Weddings, Events)
One reviewer explicitly stated using them for a wedding where they 'held up all day,' suggesting durability for extended-wear events. The 'day to night' descriptor suggests flexibility across occasions.
Placement Variation
Reviews indicate consumers apply the partial lashes both underneath and on top of their natural lashes, with different visual effects ('less noticeable' underneath, 'bushy' on top). This suggests a learning curve in placement technique.
Makeup Layering
Multiple reviews mention using them with brown mascara, clear mascara, and black eyeliner glue to adjust the intensity and create a 'clustered' or 'bundle' lash effect, indicating active product layering behavior.