Repurchase loyalty
An extremely high share of reviews explicitly state this is a repeat buy, often the 3rd, 4th, or 'countless' time, indicating strong brand/product loyalty.
Value bundle (60+30 refill)
Many buyers cite the refill pack and bundled quantity as a major reason to buy, calling it 'a great deal' compared to buying single packs.
Word of mouth / popularity
Several reviewers say they bought it because it is a famous, widely recommended product or after friends/Korean acquaintances suggested it.
Sensitive skin reputation
Buyers with sensitive or redness-prone skin purchased based on the product's reputation for being calming and low-irritation.
Gifting
A number of reviewers purchased it as a gift for family members (mother, husband) who also enjoyed it.