Special set bundle pricing
Multiple reviews specifically mention purchasing the set because it was on special promotion or offered good value with included bundled products like the Numero 10 essence.
Repurchase and brand loyalty
A significant portion of reviews indicate repeat purchases and long-term loyalty, with consumers stating they have bought the product multiple times or consider it their go-to moisturizer.
Recommendation and word-of-mouth
Several consumers reference buying based on positive reviews and brand reputation, mentioning they chose it after researching or hearing recommendations from others.
Sensitive skin and skin concerns
Consumers with oily, acne-prone, and sensitive skin report purchasing specifically to address their skin type needs, with partner/gift purchases also common.
Brand trust and dermatological credibility
Buyers mention choosing belif due to the brand's LG corporate backing, dermatological testing claims, and perception as a 'big corporation' product offering safety assurance.