Sensitive/compromised skin needs
Many buyers purchased specifically because they have rosacea, eczema, periocular sensitivity, or are on tretinoin/actives and needed a mineral option that wouldn't sting eyes or irritate the skin barrier.
Dermatologist recommendation
Several reviewers mention their dermatologist recommended mineral sunscreen for hyperpigmentation or post-procedure care, and chose this product on that advice.
Repurchase loyalty
A notable share of reviews are third-time or repeat purchases, with buyers stating it's their 'go-to' or that they buy backups because nothing else works as well.
Ingredient reputation and safety
Buyers cite the short ingredient list, ceramide content, fragrance-free formula, and 'mineral/safe for pregnancy' positioning as reasons for choosing it over chemical sunscreens.
Gifting
Several reviews note the product was purchased or received as a gift, often for mothers, children, or friends with sensitive skin.