Value for Money
Multiple reviewers cite cheap pricing and good value for everyday moisturizing routine as primary purchase drivers, making it an accessible hydration option.
Ingredient Reputation
Consumers specifically mention the combination of squalane and hyaluronic acid as trusted, mild ingredients that justify purchase, with emphasis on chemical-free and gentle formulation.
Brand Loyalty & Product Range
Several reviewers note they purchased because they use multiple Studio 17 skincare products and trust the brand for consistent, effective formulation.
Availability & Convenience
Customers report buying repeatedly because the product is consistently available online and convenient for regular replenishment.
Live Stream / Influencer Recommendations
Two reviews explicitly mention purchasing based on 'live broadcast' recommendations, indicating social commerce and influencer marketing drive sales.