Repurchase & Brand Loyalty
Many consumers are repeat buyers who have used this product for years (since 2018 for some) and continue to repurchase because it consistently delivers results. The green tea line is described as a trusted staple that 'never disappoints.'
Sensitive Skin Suitability
A dominant purchase driver is the product's reputation for being gentle and non-irritating. Multiple reviews specifically mention buying it because it does not cause breakouts or irritation, making it ideal for sensitive skin types.
Gifting & Family Use
Several buyers purchased this for family members (mothers, husbands, children, friends) after their own positive experience, or as part of gift sets. The gentle profile makes it suitable for gifting to those new to skincare.
Price & Value Perception
Consumers frequently mention strong cost-performance ratio ('가성비 good') and willingness to buy during sales, indicating price sensitivity and perceived value as a key purchase driver.
Ingredient Reputation
The green tea and hyaluronic acid combination is mentioned as attractive, though some buyers note they expected stronger hydration penetration than experienced in practice.