Word-of-mouth and online hype
Many reviewers say they bought it after seeing widespread recommendations on social media or from friends, citing it as a 'must-buy' or 'best hyaluronic acid' before even trying it.
Repurchase loyalty
A very large share of reviews are repeat buyers (2nd, 3rd, 5th bottle), indicating strong retention once trialed.
Bundle/set value with pads and masks
The special set including multi pads (and sometimes cream/mask) is frequently cited as a reason to buy, with reviewers calling it a good deal or convenient travel-size add-on.
Ingredient reputation (low molecular hyaluronic acid)
Several reviewers specifically mention choosing it for its low molecular weight HA formula, expecting deeper penetration and hydration versus other serums.
Gifting
Multiple reviewers purchased it as a gift for daughters, sisters, mothers, or friends, citing its gentle, sensitive-skin-safe reputation as a safe gift choice.