— · Cleanser
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4.8
36 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Repurchase & Word-of-Mouth
Multiple customers explicitly state this is a repurchase item or bought it after friends/family recommended it. The product has strong retention appeal, with several reviewers mentioning they were asked to rebuy for others.
Gift & Travel-Induced Purchase
Consumers purchased this as Korean skincare souvenirs while traveling in Korea, and friends requested them to buy more. The dual-pack format supports gift-giving behavior.
Brand Trust & Portfolio Satisfaction
Buyers mentioned trust in Dr.G brand based on positive experiences with other products in the line, prompting them to try the cleansing balm despite not having used it yet.
Ingredient Reputation & Efficacy Claims
Customers were drawn by hearing 'good things' about cleansing balms generally and positive online claims about pore control and sebum removal, including social media influence mentions.
Reasonable Pricing for Dual-Pack Format
The 2-piece bundle was cited as offering good value, particularly compared to single purchases, making it an attractive entry point for trial.
How they use it
Daily Makeup & Sunscreen Removal
Primary use is as a daily cleanser to remove makeup, waterproof mascara, and sunscreen. Customers use it as their main makeup remover rather than occasional use.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Massage & Manual Exfoliation Step
Multiple reviewers incorporate massage techniques during application, mentioning the balm's texture transforms into grainy particles that help remove blackheads and sebum, suggesting active massage use.
Two-Step Cleanse with Emulsification
Standard usage pattern involves applying the balm, massaging, then emulsifying with water to rinse. Reviewers describe the texture changing to an oil-water state before final wash.
Pore & Sebum Control Routine
Several customers use it specifically to target sebum removal and pore care, with notable mention of visible hardened sebum coming out during cleansing, suggesting weekly or intensive use for this benefit.
