— · Makeup
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4.7
278 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Influencer/YouTuber collaboration (Minsco)
Many reviewers explicitly say they bought the product because it was co-developed with or recommended by Korean YouTuber Minsco, especially chasing the viral 'Cortado' shade.
Pore-blurring reputation
Reviewers repeatedly mention buying it after hearing/seeing online that it has a strong 'pore blur' filter-like effect.
Repurchase / shade collecting
A large share of reviews are repeat buyers adding more shades ('3色目', 'bought 4 of these', 'completed the set'), indicating loyalty once tried.
Vegan/cochineal-free formula
Some buyers specifically cite it being carmine/cochineal-free as a reason for purchase, especially those with cochineal allergies.
Sale/discount timing
Several reviews mention buying during an Olive Young sale or global discount event, suggesting price promotions drive conversion.
How they use it
Used as a blush base/primer
Very common pattern: applied first as a sheer base, then layered with a more pigmented cream or liquid blush on top for depth.
Layered/mixed across shades
Skin concerns raised — and how the product addressed them
✓The vast majority of reviewers say the fine powder blurs pores and gives a soft-focus, filter-like finish.
✓A few reviewers note the matte powder finish helps control oil and keeps the look fresh through the day.
✓Some reviewers specifically praise that the blurring powder does not feel drying on the skin despite its matte finish.
Reviewers with cochineal allergies chose this product because it is vegan and carmine-free, reporting no reaction.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Many users mix two or more shades (e.g., Cortado + shade 06) or apply multiple presses to build intensity gradually.
Puff vs. brush application
Reviewers note the color shows up much more strongly with a powder puff/sponge than with a brush, and several use this technique deliberately for stronger payoff.
Daily/everyday natural makeup step
Frequently described as a daily-use, low-maintenance item for a 'no-makeup makeup' or natural blush finish, worn all day at the office.
Multi-use beyond cheeks
Some reviewers use it near the under-eye area, as eyeshadow, or as all-over color correction due to its fine, gentle texture.
✓Multiple reviewers say the soft rosy tint brightens and evens out complexion, making skin look healthier and less dull.
Concerns and outcomes summarized from reviews; percentages are approximate.
