Affordable Price
Multiple reviews highlight the product's competitive pricing as a primary purchase driver, with consumers describing it as 'the cheapest sunscreen' they've bought while maintaining good quality.
Brand Loyalty & Reputation
Existing JAYJUN users repurchase due to positive past experiences with the brand's skincare line, citing suitability for their skin and consistent hydration benefits.
Promotional Bundles
Special offers including extra full-sized or mini tubes incentivized purchase, with consumers appreciating the added value for travel or everyday use.
Ingredient & Efficacy Claims
The hyaluronic acid and moisturizing properties attracted consumers seeking hydration benefits, particularly those with dry skin or using it during winter months.