— · Cleanser
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4.7
62 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Value through bundled set
Many buyers were attracted to the 1+1 promotional set format with included PDRN Cleansing Milk, which multiple reviewers highlighted as cost-effective and encouraging longer-term use.
Repurchase loyalty
Numerous reviews explicitly mention buying this product multiple times, indicating strong repeat purchase behavior driven by consistent performance and habit formation.
Sensitive skin suitability
Consumers actively seeking a cleanser for dry and sensitive skin specifically chose this product after prior experiences with irritating alternatives, suggesting it fills an important market need.
Gentle formula reputation
The product's known reputation for being non-irritating and weakly acidic appears to drive initial purchases, particularly among those new to the brand or with previous bad experiences.
Family-friendly positioning
Several reviews mention using it for children and the whole family, indicating perception as a universally safe choice driving household-level purchases.
How they use it
Morning and evening cleansing
Reviewers use it as both morning and evening cleanser, with some specifically noting preference for morning use due to its gentle nature.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Double cleansing step
One reviewer explicitly recommends it as part of a double cleansing routine, suggesting it serves as the second cleansing step after makeup removal.
Neck and body areas
Some users extend application beyond the face to neck and arms, particularly for removing sunscreen and tone-up cream on body areas.
Seasonal variation
At least one reviewer mentioned using it primarily in summer, suggesting seasonal adjustment in cleansing routine based on climate needs.
Makeup and sunscreen removal
Regular and consistent use for removing daily makeup, sunscreen, and light cosmetics, with reviewers noting adequate effectiveness for non-heavy makeup days.
