— · Makeup
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4.5
207 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Brand trust and reputation
Many reviewers cite CLIO's overall brand reputation in K-beauty as a reason for purchase, often saying 'Clio never disappoints' or referencing prior positive experience with other CLIO products.
Repurchase/loyalty
A large number of reviews mention buying the product multiple times (2nd, 3rd, 5+ times), indicating strong repeat purchase behavior and brand loyalty.
Beginner-friendly precision
Reviewers frequently bought it specifically because they struggled with eyeliner application and found the fine tip made thin, sharp lines easy even for beginners.
Gifting
Several reviewers purchased the product as a gift for friends, often buying both black and brown shades, suggesting it's viewed as a safe, well-regarded gift item.
Price/value
Multiple reviews note the product offers good performance 'for the price' and is considered affordable relative to longevity and quality compared to other eyeliners.
How they use it
Daily makeup routine staple
Many users report using it daily as their go-to eyeliner, applied to the upper lash line for tightlining or thin wing shapes.
Layering for opacity
Skin concerns raised — and how the product addressed them
✓Reviews are mixed: some with oily lids report the liner holds up all day without smudging, while others specifically note it smudges or blurs after a few hours on oily skin.
✓Most reviewers report no irritation and even praise it as gentle near the mucous membrane, though a minority found the rigid tip uncomfortable or slightly painful to apply.
✓Reviewers with watery eyes or who cried while wearing it report the product does not hold up, smudging or coming off completely, undermining the waterproof claim for this group.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Several reviewers note needing to apply multiple layers/strokes to achieve full opacity, particularly with the brown shade which is described as lighter than expected.
Paired with matching pencil liner
Some users apply it alongside CLIO's pencil liner in a matching shade, using the pen for precision lines and pencil for smudged/smoky finishing.
Used for detail work (wings, tightlining, bottom lash line)
Reviewers highlight using the fine tip specifically for tight-lining, inner corners, thin wings, and bottom lash lines rather than bold dramatic looks.
Pre-use shaking recommended
At least one experienced reviewer recommends shaking the pen before use to evenly distribute ink and prevent leakage or patchy application.
✓A couple of reviewers attribute slight smudging to their skin texture around the eye area rather than the product formula itself.
Concerns and outcomes summarized from reviews; percentages are approximate.
