Price promotions and sales availability
Many reviews highlight purchasing during sales periods at Olive Young, with customers noting substantial savings compared to Japan retail prices and expressing intent to stock up during future sales.
Gift-giving appeal
The product's cute appearance and compact packaging make it popular as a gift item, with reviewers buying for friends and family members.
Brand reputation and accessibility
Customers express excitement about RMK becoming available on Olive Young, viewing the brand's presence on the platform as a lucky opportunity to access premium Japanese cosmetics at lower prices.
Repurchase and collection
Multiple reviewers mention buying second and third color variants, indicating strong product satisfaction that drives collection-building behavior.