— · Makeup
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4.6
45 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Natural glow aesthetic
Consumers specifically sought a product that delivers subtle, natural luminosity without glitter or heavy shine, often mentioning it as a 'moist glow' type highlighter.
Stick format convenience
The stick applicator format appeals to users for its ease of use, portability, and beginner-friendly application compared to loose powders.
Vegan/clean beauty interest
At least one review highlighted the vegan status as a purchasing motivation, indicating appeal to conscious consumers.
Sale/discount pricing
Multiple reviews mention purchasing at 50% discount or on sale, suggesting price sensitivity and promotional effectiveness in driving purchases.
Brand reputation and packaging aesthetics
The Espoir brand reputation and cute, elegant packaging design attracted purchases, with several reviewers noting they bought based on color appeal and overall product presentation.
How they use it
Direct stick application to skin
Most users apply the stick highlighter directly to cheekbones, with some mentioning need for careful base preparation and blending to achieve even distribution.
Layering with makeup base
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Reviews indicate the product performs better over dewy or hydrated bases; application on matte bases requires adjustment and careful technique.
Portability/on-the-go use
The stick format is used for touch-ups and travel, though some note the size is slightly large for convenient carrying.
Complementary to powder highlighters
One reviewer noted using it alongside powder highlighters for different finish preferences, suggesting mixed-product routines.
Limited to specific face areas
Some users report creasing when applied to eyelids, suggesting it works best for high points of the face (cheekbones, nose, brow bone) rather than eye area.
