— · Makeup
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4.6
44 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Repurchase from brand loyalty
Multiple reviewers mention having tried Espoir samples or other Espoir products and were so satisfied they bought this primer specifically, indicating strong brand trust and repeat-purchase behavior.
Comparison with competitor primers
Several buyers purchased this after using other bonding primers (e.g., Yunjak, Majolica Majolka Pore Less Freezer) and wanted to test Espoir's version, suggesting competitive awareness and active product switching.
Combination use with cushion/pad foundations
Reviewers specifically bought this to pair with cushion foundation or Espoir velvet pads, indicating purchase driven by ecosystem compatibility.
Influencer or sample-driven discovery
One review explicitly mentions discovering the product via an Espoir sample and later purchasing the full size, showing sampling campaigns and influencer (winterchan reference) drive sales.
Drying/sensitivity concerns with existing primers
Some buyers switched to this product to address issues like dryness or excessive oil control with their previous primers, seeking a more balanced formula.
How they use it
Applied before foundation/BB cream
Most reviews describe using it as a preparatory base immediately before foundation or BB cream application, allowing 1-2 minutes for setting before makeup application.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Layered with pore-specific primers
Several users apply a dedicated pore primer to problem areas (nose, pores) first, then use this bonding primer over it to prevent pore-creasing.
Thin application for efficiency
Multiple reviewers note that a little goes a long way, applying thinly to avoid texture buildup and reduce drying time before subsequent makeup steps.
Mixed or layered with foundations/pads
One reviewer mentions blending it with foundation (Pade) rather than using it purely as a primer base, suggesting flexible usage for custom texture control.
Daily morning routine use
Referenced as part of quick morning routines on days with limited time, applied after skincare (moisturizer/sunscreen) and before base makeup.
