— · Makeup
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4.4
45 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Repurchase Loyalty
Multiple reviewers explicitly state they are repeat customers who continue to buy this product, indicating strong satisfaction and brand trust with Espoir's eye pencil line.
Gift Appeal & Aesthetics
Several mentions of the product being attractive and beautiful ('beautiful case'), suggesting consumers purchase it for personal collection or as gifts due to appealing packaging and color options.
Promotional Pricing
Multiple purchases were motivated by sales discounts and price reductions on platforms like Oliveyoung, with buyers noting 'reasonable price' and 'good price' as purchase drivers.
Brand Reputation
Consumers cite Espoir as a trusted brand with reliable, easy-to-use products across their line, building confidence in the eye pencil category.
How they use it
Lower Lash & Lash Line Application
Many reviewers specifically mention using it on the lower lash line and under the eye (lower lid) for softer, more natural makeup looks rather than bold upper liner.
Shading & Blending
Frequent use as an eye shadow or shading product to create gradient effects and smudged eye makeup, often blended or layered for dimensional looks.
Regular Daily Makeup Routine
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Consumers integrate it into daily makeup routines for natural eye definition, with some noting it works well for subtle, buildable color expression.
Eyebrow Definition
At least one reviewer uses the pencil for eyebrow application, appreciating the smooth application and natural finish without smudging.
Versatile Eye Area Use
Applied around the eye triangle (inner corner, tear duct area) and various lid zones, demonstrating multi-purpose utility across eye makeup techniques.
