Scent-driven repeat purchase
Multiple reviews indicate consumers repurchased or bought specifically because they loved the deep musk fragrance from related Skin U products (body wash, shower gel). The scent is frequently described as luxurious, warm, and spa-like.
Bundled gua sha accessory value
The included body gua sha tool is a major purchase driver. Consumers explicitly state they bought the set for the massage tool, which would cost £15–20 separately, and appreciated the bundle discount.
Gift set appeal
Several reviews mention purchasing as gifts for family and friends. The attractive packaging, pleasant scent, and included tool make it suitable for gifting occasions.
Skincare routine complementarity
Consumers who already use other Skin U products (body wash, lotion) naturally extended to this oil to maintain scent consistency and product synergy in their routine.
Massage and wellness interest
Buyers with dry legs, muscle tension, and post-exercise soreness sought the oil specifically for lymphatic drainage and muscle recovery applications with the gua sha.