— · Makeup
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4.8
524 reviews
Rating breakdown
Most-mentioned keywords
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Why consumers buy
Double-pack / 1+1 value promotion
Many reviewers explicitly say they bought or restocked because of the double-pack bundle or Olive Young 1+1 promotion, calling it a great deal versus buying single liners elsewhere.
Long-term repeat purchase / holy grail status
A large share of reviews mention repurchasing the product multiple times (some citing 5-10+ purchases over years), often replacing discontinued favorites like a specific cacao brown shade or other brands' pencil liners.
Influencer / word-of-mouth recommendation
Several Japanese and Korean reviewers cite YouTuber or online buzz as the reason for trying the product for the first time.
Affordable price point
Reviewers repeatedly note the low per-unit cost (e.g., ~350 yen per pencil) as a reason to buy and keep repurchasing versus pricier liquid or gel liners.
Shade variety for natural K-beauty looks
Buyers purchased specific shades (dark brown, cacao brown, muted gray, ash brown) to match mute/soft eye makeup trends rather than harsh black liner.
How they use it
Tightlining and waterline application
Many reviewers use the pencil specifically for tightlining the upper lash line and inner waterline, valuing its soft glide in these sensitive areas.
Under-eye / aegyosal (eye-bag) and mucosal lining
A very common use case in Japanese and Korean reviews is drawing under-eye lines and 'nenmaku' (mucous membrane) lines to create the aegyosal/puffy under-eye look.
Daily everyday makeup step
Numerous users describe it as an everyday, essential routine item they use daily rather than for special occasions.
Dual-color layering
Several reviewers use the two included shades together, applying one darker shade on the lash line and a lighter/rose shade for nuance or the tear-trough area.
Occasional use as brow pencil
A few reviewers repurpose the pencil as a brow filler, noting it works well for that secondary use.
