Set/Bundle Appeal
Many consumers purchased specifically for the set option that includes two full-size tints and a mini bonus tint, appreciating the variety and trial opportunity without full-price commitment.
Color & Aesthetic Appeal
Cute, vibrant color options (coral, rosy, peach, pink tones) in a visually appealing package drove impulse and repeat purchases; consumers frequently repurchased different shades.
Brand Reputation
2aN brand trust and positive prior experience with other products motivated buyers to purchase additional shades and sets.
Price/Promotional Timing
Several reviews mention buying during sale periods or appreciating the budget-friendly pricing relative to perceived quality.
Gift & Gifting Context
Some purchases were explicitly for gifting, with the cute packaging and color variety making it suitable as a cosmetics gift.