— · Makeup
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4.6
141 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Long-lasting reputation
Many consumers specifically sought out this product because of its well-known durability and resistance to smudging throughout the day and even through eating.
Influencer and social media visibility
Buyers mentioned discovering the product through Korean MUA recommendations, TikTok, and general online buzz about its staying power.
Overline and lip shape enhancement
Consumers purchased this product specifically to create the popular K-beauty overlined lip look and to make lips appear fuller and more defined.
Lip discoloration coverage
A significant portion of buyers wanted a product that could effectively conceal dark or discolored lip edges and uneven natural lip tone.
Value and bundle pricing
Buyers noted appreciation for the set options, bundle deals with tints, and good value-for-money compared to other lip pencil brands.
How they use it
Lip base and primer layer
Consumers use this as a foundational layer before applying lipsticks, tints, and glosses to improve longevity and base color consistency.
Lip lining and contouring
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Users apply the pencil along the lip edge to define shape and create precise lip contours, though some find the thick tip less suitable for fine detail work.
Blur and gradient technique
The product is frequently used to create the blurred or gradient lip effect by layering with other lip products, particularly matte tints for extended wear.
Daily all-day wear
Reviewers report wearing the product throughout the day, including through meals and multiple hours, with minimal fading or transfer.
Layering with matte versus glossy products
Users note that pairing with matte tints results in better longevity, while glossy overlays can cause some flaking or color separation.
